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China’s Singles' Day shopping festival struggles to shake off weak consumer spending

Nancy Tran
Reporter · Wednesday, November 11, 2026 at 11:38 AM · 1 min read
China’s Singles' Day shopping festival struggles to shake off weak consumer spending — Wichita Falls Arts news

Early signs suggest China’s biggest annual online shopping festival is failing to persuade anxious consumers to spend more, despite discounts. The Singles’ Day festival, which centers on Nov. 11 but begins weeks earlier, is seen as a landmark discount campaign…

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